GOeureka | Next-Gen Solution Shaping The Future Of Online Hotel Booking

Introduction

GOeureka is an online booking platform that leverages blockchain technology to tackle current issues in the travel industry such as high commission structures imposed by online travel agencies (OTAs) and the fragmented loyalty programmes within the hotel industry. The platform is a partially decentralised web and app platform to provide travellers and hotels direct access to communicate with each other.

GOeureka’s technical roadmap presents plans for a fully decentralized platform, as well as a loyalty network blockchain to facilitate interoperable loyalty points across the travel industry and possibly across the retail industry. This technical whitepaper outlines the technology behind the platform and the data that will be processed off-chain and on-chain.

The main feature of GOeureka
The GOeureka platform is adapted to various devices and is easy to use. Project-made intelligence quickly finds hotels that meet client needs according to the parameters given. A user can specify any selection criteria, including prices for accommodation, choice of food and kitchen options, views from windows, etc. GOeur they are trying to make holiday travelers as comfortable as possible.

GOeureka vision
GO has a plan to create an online ecosystem where businesses grow by offering the best services to tourists. As a technology partner for the hotel industry, GO will offer applications and web experiences that are simple and direct to users without high commissions on most sites. By freeing up resources for hotels, GO will enable them to offer better value and customer service with their resources.

Why is Ethereum blockchain?
Blockchain provides GOeureka with the economic tokens needed to eliminate high commission fees and the ability to facilitate loyalty points that can be operated. The GOeureka platform also benefits from distributed ledger technology that ensures security and transparency across its platforms.

Web Application Platform
Booking & Inventory Platform
The web application platform will host a booking platform for tourists and hotel inventory systems for hotels. Travelers will be able to search and book hotels. Hotels can update room and price inventory directly or integrate with channel managers.

Proxy Wallet
One of the main problems that are usually encountered when designing a blockchain system for mass adoption is handling the user's wallet. While hardware wallets like Nano Ledger or plug-ins like Metamask can expect users to use recovery phrases, general users may not be happy with the solution.

They intend to use the so-called proxy wallet for all Ether transactions:

1. Users will get proof of identity when registering for GOeureka

2. Cryptographic key pairs are created on the user's device and never leave the device

3. The right smart contract called "proxy wallet" will be created on the blockchain

4. The user distributes all transactions through a proxy wallet related to the user's identity

5. Proxy wallet allows users to interact with all parts of the GOeureka system

6. When cellphone registration is lost, GOeureka can, through a rigorous process, assign an account identity and assign a new address to that person to become the new controller of the proxy wallet.

Payment process

1. Process fees are charged by crypto payment service providers.

2. Transaction costs increase due to blockchain congestion.

3. Transaction speed for on-chain settlement.

4. Interface customization and payment protocol.

Dashboard Service & CMS

Hotels will have access to the service dashboard and content management system (CMS) that interact with the GOeureka mobile application.

1. Revamping

2. Concierge services

3. Direct chat

4. Service room

5. Event

GO Token

GO Token is a digital token or virtual currency designed to facilitate transactions on the GO platform for the purchase of night rooms, hotel services, and other internal processes and payments in the GO infrastructure. Token GO is given to the initial investor during the sale of the ICO token and can be traded on the exchange in the future or spent on the GO platform.

Token Details

Do marketing initiatives

40% digital activation

Programmed marketing is basically the use of software to buy digital advertising. This is supported by audience data and machine learning and allows marketers to connect with their customers and their best prospects at all contact points. This will enable us to run a data-based digital activation campaign on a scale to drive their customer acquisition programs. Through our DSP partnership, they will be able to take an audience-centered approach to buying media, targeting consumers on a large scale, and reducing media waste.

5% of the marketing team

To support their marketing activities, they plan to share part of the ICO funds to hire a team of advertising and media specialists. They have budgeted for the following personnel:

· Social media and community managers

· Programmed campaign specialists

· SEM Specialist

· Loyalty Program Manager

· PR manager

10% brand image

To build the GO brand identity, we will run a series of advertising campaigns in various digital and traditional media such as TV, print and radio. The GO brand advertising campaign will concentrate on promoting brand equity and our marketing to the mass audience to encourage awareness of their platform and product offerings.

30% promotion

GO will combine a variety of different promotional tools that reward our customers for registering, making repeat orders, and referring people to the platform. They will offer a first-time registration bonus for the first 250,000 users and implement a customer reference program for all new users. The referral program will be one of our many recruitment strategies where customers are currently valued for referring new users to GO.

Benefits of GOeureka

This project is based on blockchain technology that can be relied upon to store user data in the system. It is almost impossible to hack because data is stored on distributed network nodes. Thanks to KYS registration, a traveler is protected from fraud - only real hotels can register on GOeureka.

GOeureka's business model is built in such a way that users do not pay commissions. GOeureka withdraws commission only from the hotel for registration on the platform and during the transaction. If the transaction is carried out in a platform token, the commission from the partner is not carried out. The platform does not limit its users in choosing facilities for settlements, but stimulates the use of cryptocurrency itself. To date, the number of hotels connected to the project amounts to more than 170,000 units worldwide.

To start working on the project, the user must set the selection criteria for the hotel. A list of available rooms is updated online, which completely excludes the possibility of multiple bookings. It should also be noted that if the price for the number of redeemed users is reduced, the difference in GOeureka cryptocurrency will automatically be returned to him.

The settlement system on GOeureka is built based on the use of intelligent contracts that automate transactions, thereby reducing user actions to a minimum. In addition, this platform has a bonus system - customers can still get bonuses from the hotel, active users will receive gifts from GOeureka to contribute to the development of the ecosystem. Bonuses can only be spent on services on a platform either fully or partially.

The GOeureka platform allows combining single numbered list structures for all hotels in the world in one resource. Users always get access to new offers and can ask the hotel manager questions that are needed in free chat.

Every registered user has the opportunity to issue a GO debit card, which provides access to the user's cryptocurrency account with the possibility of instant conversion to fiat. Cards are accepted anywhere in the world.