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Agustus 2018



About Ubcoin Market
Ubcoin Marketplace — the next leap forward for Ubank, leading mobile payments app in Eastern Europe. Now with Ethereum blockchain, exchange-traded UBC cryptocurrency, and peer-to-peer smart contracts for buying and selling goods for cryptocurrency. Ubcoin Market will become part of Ubank app as a new feature.

Ubcoin Marketplace Product
Product Value Foundation
Our product is founded on the following cornerstones:
Cryptocurrency mass adoption. We promote mass adoption of digital assets that are both a means of settlement and an investment vehicle, thereby enlarging benefits for all parties to everyday buy-and-sell interactions.

Peer-to-peer interaction. Cut out as many intermediaries from the value chain, as possible. The platform facilitates smart contract execution between independent parties. The Ubcoin Marketplace does not own any goods for sale, it is not biased in its search results, and protects fairness of smart contracts.

Legal marketplace. We pay special attention to ensuring the legitimacy of goods and services sold on the Ubcoin marketplace. We are developing an advanced AI technology to help pre-screen seller postings for any potential infringements of reason, morality, safety and due care. Seller profile transparency and verification will be strongly encouraged and promoted.

Decentralization of transactions and settlements. Blockchain allows for decentralized initiation, settlement and fulfillment of transactions. Payments are immediate upon performance under carefully crafted smart contracts.

Impeccable interface. Our interface design brings a harmonious and seamless experience of buying and selling goods globally. We will strive to open our API to the community in order to develop the best adaptation of the platforms for specific local needs of the global community.

Open community. Some transactions may, in the future, require additional KYC/AML procedures for execution of smart contracts for certain types of deals involving third-party providers (i.e. delivery companies, couriers, notaries). Ubcoin platform envisions seamless engagement of these parties.

Marketing Strategy
At the initial stages of the project the main focus will be customer acquisition and rapid geographic expansion. While exact timing of entering markets will change, we seek markets with a combination of substantial cryptocurrency investor base or interest therein, warmer regulatory outlook on crypto transactions, underbanked population and proliferation of peer-to-peer transactions. We see significant potential in developing markets of Eastern Europe, Southeast Asia, South Asia, Middle East and Africa, Latin America.

One of the most important goals of ICO is to fund the global expansion. Depending on the success of the crowdfunding effort, we plan to spend between 25% and 40% for international marketing. Another main driver of the growth of business, starting in 2019, is attracting sellers from the SME sector who are more likely to actively use additional paid instruments for promoting the sales of their goods.  

Information ICO
Token UBC
PreICO Price 1 UBC = 0.00005 ETH
Price 1 UBC = 0.000125 ETH
Bonus Available
Bounty Available
Platform Ethereum
Accepting ETH
Minimum investment 0.01 ETH
Soft cap 2 000 ETH
Hard cap 29,000 ETH
Whitelist/KYC None

Why invest in Ubcoin?
Ubcoin cuts through the hype with a sound application utilizing new revolutionary technology to bridge the gap between crypto and the real world. Investors are not betting on an unknown invention or just an idea. The value stems from an experienced team and a transparent business model solving a real problem and capturing a tangible opportunity that no one knows better than the crypto investors.





WHO WE ARE
The KuBitX team is composed of an extremely talented and experienced bunch of professionals with significant work experience from Fortune 500 companies and “Big Four” consultancy firms. Having gained substantial insights and expertise in our respective domains, it was natural for us to work in the development of the emerging markets from where we actually belong. The team has this innate quality of not only motivating each other constantly but to complement each other’s work. The go-getter attitude of the team has thus led to overcome all the obstacles that we have faced till date.

ISSUES REVOLVING AROUND INCLUSION IN THE EMERGING MARKETS
Traditional banks are still struggling to reach the unbanked across Africa. In 2014, a staggering 66% of Sub-Saharan Africans did not have bank accounts. The small size of national markets, a lack of financial literacy, low-income levels, political instability and weak judicial systems have created a constrained African banking system. And banks continue to rely on traditional banking models of branch networks, expensive technology, inadequate systems and a limited talent pool. As per the latest reports issued by the World Bank in August 2017, around 2 billion people were unbanked across the world.

Cryptocurrency can bridge the gap and play a vital role in the financial inclusion of people who are still unbanked. The global adoption rate of cryptocurrency is still below 3% implying that there is still a lot more room for growth and as more tokens are created, they will need to be listed in Exchanges. So there is still a demand vs. supply gap of cryptocurrency exchanges.

The market is ripe for Cryptocurrency as witnessed this past year. Exchanges such as Binance, Bittrex, and many others had to halt registration of new users because they could not handle the ever-increasing traffic with their current infrastructure.

More education still needs to be imparted to educate more people. KuBitX is committed to doing so by having structures in place such as having Country Ambassadors in various African countries who will create awareness as well as educate, they will conduct meet up’s for those activities.

The current population of Africa as a whole stands at 1.28 Billion1which has a growth rate of 2.52% yearly. This huge market serves as the target market for the Vision and Mission of KuBitX.

The traditionally unbanked of Africa are devoid of a strong financial footprint but the optimism shown towards cryptocurrency by these people promises a better future financially.

The cryptocurrency market currently has a market capitalization of $342 billion which is expected to rise up to $1 trillion2 by the end of 2018 as per market experts.

This not only shows the overall growth potential that the cryptocurrency market has, but also the role emerging African markets would play in contributing to this growth.

We aim to begin our journey by reaching out to people in the flagship countries of South Africa, Nigeria, Zimbabwe, Kenya, Ghana, Angola and Uganda aiming to reach a market share of 1-10 million users in the first three years of operation.

Achieving such levels of mass adoption, we aim to provide access to financial services to a large section of the African population thus promoting the overall economic growth of the Continent which would thus lead to a better quality of life.

WHAT MAKES US DIFFERENT?
KuBitX has been developed not just as a trade engine but an engine for growth and development of the emerging markets assisting in financial inclusion, financial education and Blockchain adoption by the people. We strongly believe that KuBitX has the potential to reach the emerging regions and educate the citizens with little or no access to Blockchain based services and adoption and offer multiple crypto to fiat exchange and paring.

EXCHANGE ARCHITECTURE – KuBitX
The KuBitX Exchange is designed to operate at low latency, high throughput, and maximum uptime. By incorporating geo-replication in its architecture, the exchange is built to be fault tolerant, ensuring that the platform delivers a seamless and uninterrupted trading experience to its users. Below is a high-level abstraction of the exchange architecture showing how the different systems within the exchange are connected logically.


KuBitX - ROADMAP
Q4 2017
• Project Initiation
• Project feasibility study
• Benchmarking
Q1-Q2 2018
• Project Engagement
• Team Structuring
• Legal processes for incorporation in Malta
• Whitepaper creation first draft (Business)
• Angel/Seed Contribution Engagements
Q3 2018
• Project Execution
• Launch KuBitX Channels Ambassadors (Flagship countries)
• Prototype 
• Start Pre- Public Round of TGE
• Exchange Soft Launch
Q3-Q4 2018
• Project Execution (Contd.)
• Phase 1: Financial Services integration with KuBitX
• End Pre- Public Round
• Exchange Go-Live
• Public Round of TGE
• Global Promotions
Q1-Q4 2019/2020
• Project Add-ons
• KuBitChain 
• Phase 2: Financial Services integration with KuBitX
• Continuous Improvement (Operations, Product Enhancements and Community Feedback for Improvement)




KuBitX is one of the most advanced and robust cryptocurrency trading platforms designed to embrace the idea of “Simplicity” and “Accessibility,” empowering and educating people from all walks of life to embrace the technological revolution of Blockchain and invest in cryptocurrencies. Contained within the KuBitX ecosystem are the KuBitX Trade engines, the secure KuBitX wallets and an advanced Admin dashboard for regulating the activities within the Trade Exchange. By targeting the untapped, high potential demographics for their inclusion in the Cryptocurrency market, our goal is to become one of the most diverse cryptocurrency marketplaces for buyers and sellers. We aim to achieve this by developing a robust trade engine, providing regular banking services through our Financial Service Providers and initiating an Ambassador program to spread awareness and adoption.


The KuBitX team is composed of an extremely talented and experienced bunch of professionals with significant work experience from Fortune 500 companies and “Big Four” consultancy firms that have identified “Inclusion" and “Adoption” as the major pillars of growth for any Cryptocurrency marketplace. As a result of many brainstorming and ideating sessions, the team was able to come up with unique ideas such as an inbuilt Financial Services feature in addition to making the coin listing process convenient in terms of time and cost.

To create a harmonious ecosystem within the exchange, the KuBitcoin (KBX) token will be used for fee payments within the exchange operation and will be also be integrated into the banking processes integrated with the exchange to enable users to get fiat services in a short span of time.

The user-friendly outlook of the exchange will also allow it to promote adoption. Simplifying the process of remittance also provides us with the potential to target a good user base and thus helping in increasing the liquidity of the exchange.

The KuBitX ecosystem is effectively going to be one of the most comprehensive and compliant solutions for traders, partnering with the best trade engine experts having a broad industry experience. Our platform will redefine how exchanges operate and by attracting more traders via our various product offerings, we will expand the pool of participants by fostering greater market liquidity and thereby contributing to its overall growth.

SECURED WALLETS
Contained within the KuBitX ecosystem are the KuBitX Trade engines, the secure KuBitX wallets, and an advanced Admin dashboard for regulating the activities within the Trade Exchange.

FOR BUYERS AND SELLERS
By targeting even the remotest people for their inclusion in the cryptocurrency market, our goal is to become one of the most diverse cryptocurrency marketplaces for buyers and sellers worldwide.

EDUCATION
Emerging markets need more awareness on cryptocurrencies. KuBitX education focus will drive more literacy levels in emerging markets with on the ground seminars and workshops. Currently in Africa, only 4% of the continent is engaged in Crypto. KuBitX focuses on heavy education campaigns that will infiltrate emerging markets. There are 10 big emerging markets and economies in the world.

LANGUAGE DIVERSIFICATION
KuBitX has identified that language barriers becomes issue for customer support, as a result - poor customer support ratings happen. At KuBitX, our global channel ambassador program will ensure that we have local dialect presence in each country so that customer support experience can be heightened and turn around time can be faster for responses.

KuBitX - ROADMAP
Q4 2017
• Project Initiation
• Project feasibility study
• Benchmarking
Q1-Q2 2018
• Project Engagement
• Team Structuring
• Legal processes for incorporation in Malta
• Whitepaper creation first draft (Business)
• Angel/Seed Contribution Engagements
Q3 2018
• Project Execution
• Launch KuBitX Channels Ambassadors (Flagship countries)
• Prototype 
• Start Pre- Public Round of TGE
• Exchange Soft Launch
Q3-Q4 2018
• Project Execution (Contd.)
• Phase 1: Financial Services integration with KuBitX
• End Pre- Public Round
• Exchange Go-Live
• Public Round of TGE
• Global Promotions
Q1-Q4 2019/2020
• Project Add-ons
• KuBitChain 
• Phase 2: Financial Services integration with KuBitX
• Continuous Improvement (Operations, Product Enhancements and Community Feedback for Improvement)


ABOUT KBX TOKEN
Ticker KBX
Token Type ERC20 (Ethereum)
Decimal 18
Total Supply 500,000,000
Currencies Accepted ETH
Soft Cap 10.000 ETH
Hard Cap 25.000 ETH
TGE Details Seed Round: Ongoing. Ends 16 July, 2018.
Pre-Public Round: 16 July - 31 August, 2018
Public Round: TBC




HOW THE IDEA OF KuBitX CAME TO LIFE
The idea to create a new cryptocurrency exchange came up when the founders identified some crucial shortcomings in the present Cryptocurrency exchange ecosystem. The founders had a strong belief that the cryptocurrency exchange ecosystem has more to offer.
Following are the biggest gaps which caught our attention:
1. Lack of a mature ecosystem -lack of regulations on the way trades operate on the exchange often allows “whales” to manipulate the prices of certain currencies which is against the interests of other traders. Despite the cryptocurrency space growing rapidly and currently having a market cap of about $300 billion the trading ecosystem is still premature. There are several exchanges which suffer from serious liquidity concerns and many charge high trade fees which are very expensive to many people around the globe. 

2. Friction in dealing with fiat currencies – Often getting liquidity in fiat currencies against crypto assets is a hassle and leaves currency holders at the mercy of market volatility which often can lead to people losing out on money due to delayed processing either by the exchange or the banks.

3. Lack of good customer support –Traders often complain of bad user experience due to the non-responsive customer support provided by many exchanges. Often it is either the lack of management staff to handle the requests or a lack of will which leads to a poor customer support. We identified that most of the exchanges do not spend enough on customer support. 

4. Security issues – the cryptocurrency space is often being bombarded by hackers who try to use the vulnerabilities present in the exchanges to their benefit. Many exchanges in the past have suffered cyber-attacks which has led to losses in the order of billions of dollars. Often, not following the industry standards and neglecting the basic rules of cyber security allow for such attacks to happen. Thus, exchanges do have a huge responsibility on their shoulders to protect the hard earned money of their customers.

5. Lack of awareness and education among the masses leading to a low adoption rate – Due to a lack of education and knowledge about the Blockchain and cryptocurrency space, people are reluctant to be a part of the cryptocurrency ecosystem which has led to the market being dominated by a select group of traders who are able to manipulate the market at will. This fluctuation and volatility further lowers the rate of adoption of cryptocurrency trading.

Thus, we got motivated by the idea that we can provide sustainable and progressive solutions to the above-stated problems through comprehensive planning and diligent work. Moreover, though Africa has the smallest share of the number of cryptocurrency exchanges when compared to the world (4% of the total exchanges) according to a study conducted by Cambridge University1 on cryptocurrency exchanges, the adoption rate is on the rise. This not only acts as a source of motivation but also puts a great deal of responsibility on our shoulders to deliver the best services to people belonging to developing and LDCs (Least Developed Countries).


WHAT MAKES US DIFFERENT?
KuBitX has been developed not just as a trade engine but an engine for growth and development of the emerging markets assisting in financial inclusion, financial education and Blockchain adoption by the people. We strongly believe that KuBitX has the potential to reach the emerging regions and educate the citizens with little or no access to Blockchain based services and adoption and offer multiple crypto to fiat exchange and paring.

EXCHANGE ARCHITECTURE – Website : http://www.kubitx.io/
The KuBitX Exchange is designed to operate at low latency, high throughput, and maximum uptime. By incorporating geo-replication in its architecture, the exchange is built to be fault tolerant, ensuring that the platform delivers a seamless and uninterrupted trading experience to its users. Below is a high-level abstraction of the exchange architecture showing how the different systems within the exchange are connected logically.

ADVANCED APIS AND FINANCIAL INTEGRATION
KuBitX’s advanced APIs promise to give the users a hassle-free trading experience. It will allow them to get connected to FIX, Rest, Binary, WebSocket, and third-party custom APIs. This architectural design will also enable integration with banking, payment gateways, and settlement.



Website : http://www.kubitx.io/



ISSUES REVOLVING AROUND INCLUSION IN THE EMERGING MARKETS
Traditional banks are still struggling to reach the unbanked across Africa. In 2014, a staggering 66% of Sub-Saharan Africans did not have bank accounts. The small size of national markets, a lack of financial literacy, low-income levels, political instability and weak judicial systems have created a constrained African banking system. And banks continue to rely on traditional banking models of branch networks, expensive technology, inadequate systems and a limited talent pool. As per the latest reports issued by the World Bank in August 2017, around 2 billion people were unbanked across the world.

Cryptocurrency can bridge the gap and play a vital role in the financial inclusion of people who are still unbanked. The global adoption rate of cryptocurrency is still below 3% implying that there is still a lot more room for growth and as more tokens are created, they will need to be listed in Exchanges. So there is still a demand vs. supply gap of cryptocurrency exchanges.

The market is ripe for Cryptocurrency as witnessed this past year. Exchanges such as Binance, Bittrex, and many others had to halt registration of new users because they could not handle the ever-increasing traffic with their current infrastructure.

More education still needs to be imparted to educate more people. KuBitX is committed to doing so by having structures in place such as having Country Ambassadors in various African countries who will create awareness as well as educate, they will conduct meet up’s for those activities.

The current population of Africa as a whole stands at 1.28 Billion1which has a growth rate of 2.52% yearly. This huge market serves as the target market for the Vision and Mission of KuBitX.

The traditionally unbanked of Africa are devoid of a strong financial footprint but the optimism shown towards cryptocurrency by these people promises a better future financially.

The cryptocurrency market currently has a market capitalization of $342 billion which is expected to rise up to $1 trillion2 by the end of 2018 as per market experts.

This not only shows the overall growth potential that the cryptocurrency market has, but also the role emerging African markets would play in contributing to this growth.

We aim to begin our journey by reaching out to people in the flagship countries of South Africa, Nigeria, Zimbabwe, Kenya, Ghana, Angola and Uganda aiming to reach a market share of 1-10 million users in the first three years of operation.

Achieving such levels of mass adoption, we aim to provide access to financial services to a large section of the African population thus promoting the overall economic growth of the Continent which would thus lead to a better quality of life.


KuBitX VISION AND MISSION
The ideation process behind KuBitX was undertaken keeping in mind the broader vision to educate, enable and engage people from emerging markets in the cryptocurrency ecosystem.  The technological development that has taken shape since the dawn of the Internet era has been top-down, i.e., from the developed nations towards the developing nations. This has created a gap in the overall development process thus compelling people from the emerging markets following the trail of development rather than being active contributors in shaping the process. KuBitX aims to leverage the emerging technology to move forward in the vision and mission that we have.
The broader areas upon which the vision of KuBitX has a focus upon are:
1. Education about Blockchain technology enhancing adoption by masses – KuBitX has come up with a unique initiative called Global Channel Ambassadors to enter, understand and capture local emerging markets. We aim to tackle the socioeconomic hindrances to adoption. The KuBitX Global Ambassador Initiative will reach the grassroots to drive local adoption. 

2. Liquidity improvement – Liquidity is one of the most important pillars of any exchange that exists. Many exchanges today suffer from a liquidity crunch leaving users stranded with their currencies. To tackle this, we plan to involve market makers to build sustainable volume on the exchange, reducing cost of transactions and simplifying the complete process. To avoid wash trading, we have Anti Market Manipulation (AMM) tool on the platform. Market surveillance, supervision and compliance are being looked into very carefully. The admin can choose to freeze an account associated with suspicious trading.

3. Robust Security – Security is one of the most crucial pillars surrounding a cryptocurrency exchange. We at KuBitX do take the security of the whole platform very seriously. Hereby, we not only are developing our own exchange system secure but also plan to make users aware of various frauds and hacks going on in the market. Following are the security measures taken by the team:
• We are storing the password hashes and not the original passwords in our servers.
• All user data is encrypted using the AES-256 before being inserted into the database.
• KuBitX has designed a customized security architecture to ensure encryption keys are stored very well.
• Secure offline multi-signature cold wallets/vault system.
• Our system is fully GDPR compliant.
• KuBitX has developed a third-party code verification and penetration testing functionality.

4. Financial Inclusion – The emerging markets today especially in Africa and Asia suffer from a large chunk of their population being out of reach of the traditional banking system. Banks become controllers but here the person becomes the controller because P2P transactions are possible through their phones. The philosophy of the Blockchain era is excluding the third party and use P2P transactions. Africa has large amount of unbanked people hence KuBitX will educate people how to take advantage of Blockchain philosophy thus enhancing financial inclusion.

5. Economic development of the emerging markets – On a macro level, the emerging markets like Africa experience from low GDP rates, high inflation and generally poor economic growth. KuBitX with extensive strategic partnerships with the private and public sector, have designed an institutional investment plugin on the KuBitX engine to enable a higher volume of crypto trading and traditional capital trading functionalities. For instance, Zimbabwe uses a legal tender which is not native to their country thereby creating a negative impact on all aspects of their economy. KuBitX will be creating opportunities for a digital economy thereby allowing each nation to run its own economy and giving it an opportunity to play in the global market.

Our vision is one of collective growth for all market participants, both our customers and the KuBitX ecosystem, thereby contributing our share to the growth of the market itself.

ABOUT KBX TOKEN
Ticker KBX
Token Type ERC20 (Ethereum)
Decimal 18
Total Supply 500,000,000
Currencies Accepted ETH
Soft Cap 10.000 ETH
Hard Cap 25.000 ETH
TGE Details Seed Round: Ongoing. Ends 16 July, 2018.
Pre-Public Round: 16 July - 31 August, 2018
Public Round: TBC





KuBitX is one of the most advanced and robust cryptocurrency trading platforms designed to embrace the idea of “Simplicity” and “Accessibility,” empowering and educating people from all walks of life to embrace the technological revolution of Blockchain and invest in cryptocurrencies. Contained within the KuBitX ecosystem are the KuBitX Trade engines, the secure KuBitX wallets and an advanced Admin dashboard for regulating the activities within the Trade Exchange. By targeting the untapped, high potential demographics for their inclusion in the Cryptocurrency market, our goal is to become one of the most diverse cryptocurrency marketplaces for buyers and sellers. We aim to achieve this by developing a robust trade engine, providing regular banking services through our Financial Service Providers and initiating an Ambassador program to spread awareness and adoption.

The KuBitX team is composed of an extremely talented and experienced bunch of professionals with significant work experience from Fortune 500 companies and “Big Four” consultancy firms that have identified “Inclusion" and “Adoption” as the major pillars of growth for any Cryptocurrency marketplace. As a result of many brainstorming and ideating sessions, the team was able to come up with unique ideas such as an inbuilt Financial Services feature in addition to making the coin listing process convenient in terms of time and cost.

To create a harmonious ecosystem within the exchange, the KuBitcoin (KBX) token will be used for fee payments within the exchange operation and will be also be integrated into the banking processes integrated with the exchange to enable users to get fiat services in a short span of time.

The user-friendly outlook of the exchange will also allow it to promote adoption. Simplifying the process of remittance also provides us with the potential to target a good user base and thus helping in increasing the liquidity of the exchange.

The KuBitX ecosystem is effectively going to be one of the most comprehensive and compliant solutions for traders, partnering with the best trade engine experts having a broad industry experience. Our platform will redefine how exchanges operate and by attracting more traders via our various product offerings, we will expand the pool of participants by fostering greater market liquidity and thereby contributing to its overall growth.

WHO WE ARE
The KuBitX team is composed of an extremely talented and experienced bunch of professionals with significant work experience from Fortune 500 companies and “Big Four” consultancy firms. Having gained substantial insights and expertise in our respective domains, it was natural for us to work in the development of the emerging markets from where we actually belong. The team has this innate quality of not only motivating each other constantly but to complement each other’s work. The go-getter attitude of the team has thus led to overcome all the obstacles that we have faced till date.

HOW KUBITX WILL BENEFIT YOU?
·        HIGH SCALABILITY
Our platform is highly scalable, ready to accept new features to improve our users trading experience.

·        BLOCKCHAIN
Our token is initially based on the Ethereum blockchain. We plan to launch our own chain in the near future which will then be very useful to many cases such as the most common social, utility, administration, and governance problems in developing countries.

·        LOW FEES
Our fees are the lowest around, it is even lower when you choose to use our native token the KBX for fees payment. Trading fee on KuBitX exchange is 0.05%, however, the users opting to use KuBitcoin(KBX) tokens as a method of payment of trading fee will get a discount of 25% compared to the original trading charges.
- Trading fee = 0.05%
- Trading fee using KBX token= 0.0375%


·        SECURE
We have made an extensive benchmarking with the current platforms, which allowed us to take few steps ahead, plus our security team comes from top organisations.

·        ECOSYSTEM
As strong believers in peer to peer payment ecosystems, we believe that traditional financial systems will eventually be replaced partly due to continuous broken trust, censorship and a growing enlightenment of the populace.

·        MINIMIZED RISK
Our multi-signature wallet and cold storage strategy will minimize the exposure of our trader’s funds. We have combined various strategies to secure the funds traded on our platform.


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